Only ask for a favor if you’ve got something you can give in return. Because favors are expensive. And if you don’t acknowledge or return favors, don’t expect those people to do any for you in the future. Really what we are talking about is the golden rule: do unto others as you have them do unto you; In modern language it means treat people how you want to be treated.

You know you have skills, but you have to know the rules. Last night I watched a Denver Bronco defensive player intercept a ball, go straight to the end zone, but drop the ball half a step before he crossed the goal line. He almost had a touchdown. My kids remind me that almost only counts in horseshoes and hand grenades. That player had the skills, but didn’t know the rules.

There’s more information out there than ever on how the game works. If you want to work in any industry or profession you have to know who the players are, learn about where they started out, and then not only how they got to where they are, but where they are going. This will take work. But the payoff is great. For most of us, the areas in which we are trying to find success are not new roads, but old, well-travelled roads. Desire and will only go so far. While traveling down those old, well-travelled roads there is no reason to reinvent the wheel. And by the way there is a reason why clichés became clichés, but I will leave that story to another day.

If you want to discuss the rules, or anything else, feel free to contact me.